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Pelco New Zealand
Pelco NZ
was established in October 1995, to meet an opportunity to be involved
in a niche fishery.
We are
a privately owned and operated company based in one of New Zealands
best sea side cities - Mount Maunganui.
The name
Pelco NZ is a derivative of Pelagic Company of New Zealand. This name
reflects the species processed and marketed by our company. Pelagic
species are surface swimming fish - mackerels, kahawai, pilchards, garfish
and all tuna's. New Zealand is included in the name to keep the NZ image
fresh in the buyer's mind - clean, green and environmentally friendly.
The branding
of our product is highlighted by the company's logo. The significance
of our logo is the nautilus shell, coupled with the koru. The nautilus
shell represents everlasting - the koru, new beginnings and also the
link to New Zealand. The blue in the logo represents the waves, signifying
the association the company has with fishing.
First and
foremost, Pelco NZ is a fish processing company. We believe our business
is based on the principle high quality of the product we process - it
is only from this principle that we can build our brand and customer
loyalty.